News & Resources

Blog

7 Proven Ways Local Small Businesses Can Save Money on Google Ads

by Red, The Motorcycling Marketer | February 3, 2025 | Advertising Wollongong, cost efficient ads, Google Ads | 0 Comments

Why Local Small Businesses Lose Money on Google Ads (and How to Fix It on a Budget) Running Google Ads can feel like a double-edged sword for local small business owners and entrepreneurs. On one hand, it’s a powerful tool to attract customers and grow your business....

Launch a Product Line on a Budget – Startup Marketing Strategies

by Red, The Motorcycling Marketer | January 28, 2025 | Advertising Wollongong, Business Marketing Insights, content marketing, content plan, customer loyalty strategy, Digital Marketing SOPs, Digital marketing wollongong, facebook advertising, free marketing, Google Ads, Lead generation, local social media marketing, marketing starter kit, niche marketing, product launch strategies, Retargeting facebook ads, SEO Fairy Meadow, SEO Wollongong, social media marketing, social media strategy wollongong | 0 Comments

The Outback Challenge Imagine you're standing in the vast Australian Outback. The sun is beating down, you're miles from anywhere, and you have a brilliant idea – a revolutionary new kind of water bottle that filters water as you drink, perfect for adventurers and...

Capturing Attention in a Noisy Digital World of Online Ads

by Red, The Motorcycling Marketer | December 14, 2024 | Advertising Wollongong, attention metrics, user engagement strategies | 0 Comments

Imagine this: You're sitting in Sydney's bustling CBD during your lunch break, scrolling through your social media feed. Within 60 seconds, you’ve already skipped past a dozen ads. One caught your eye for a split second, but the rest? Blurred into oblivion. This is...

LinkedIn vs. Facebook: Choosing the Right Platform for Your B2B Business

by Red, The Motorcycling Marketer | Mar 10, 2024 | facebook advertising, LinkedIn Ads, LinkedIn vs Facebook, local social media marketing, marketing consultant Fairy Meadow, Online Advertising Wollongong, social media marketing, social media strategy wollongong, Wollongong marketing consultant

The Battle for B2B Leads: LinkedIn Ads vs. Facebook Ads in the Land Down Under Imagine this: you're at a bustling networking event on the shores of Bondi Beach. Around you, professionals exchange ideas, forge connections, and explore potential partnerships. This...

Boost Your Website: Conquer 6 Common SEO Mistakes

by Red, The Motorcycling Marketer | Feb 28, 2024 | local seo, SEO Wollongong

Overcoming Common Obstacles & Boosting Your Website's Visibility The Frustrated Marketer Celeste, a Sydney-based marketing manager, poured countless hours into her website. The design was sleek, the content engaging. Yet her site languished on search result pages,...

Top Free Marketing Tactics for Small Businesses | Latest Tips 2024

by Red, The Motorcycling Marketer | Feb 9, 2024 | free marketing, Free marketing ideas, guerrilla marketing wollongong, local seo, local social media marketing, marketing consultant Fairy Meadow, SEO Wollongong

Clever Free Marketing Strategies for Your Small Business In the golden-soaked sunsets of coastal Australia, Sarah peered through the front window of her quaint, beloved bookstore. The sight of passersby, heads buried in their smartphones, served as a poignant reminder...