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7 Proven Ways Local Small Businesses Can Save Money on Google Ads

by Red, The Motorcycling Marketer | February 3, 2025 | Advertising Wollongong, cost efficient ads, Google Ads | 0 Comments

lWhy Local Small Businesses Lose Money on Google Ads (and How to Fix It on a Budget) Running Google Ads can feel like a double-edged sword for local small business owners and entrepreneurs. On one hand, it’s a powerful tool to attract customers and grow your business....

Launch a Product Line on a Budget – Startup Marketing Strategies

by Red, The Motorcycling Marketer | January 28, 2025 | Advertising Wollongong, Business Marketing Insights, content marketing, content plan, customer loyalty strategy, Digital Marketing SOPs, Digital marketing wollongong, facebook advertising, free marketing, Google Ads, Lead generation, local social media marketing, marketing starter kit, niche marketing, product launch strategies, Retargeting facebook ads, SEO Fairy Meadow, SEO Wollongong, social media marketing, social media strategy wollongong | 0 Comments

The Outback Challenge Imagine you're standing in the vast Australian Outback. The sun is beating down, you're miles from anywhere, and you have a brilliant idea – a revolutionary new kind of water bottle that filters water as you drink, perfect for adventurers and...

Capturing Attention in a Noisy Digital World of Online Ads

by Red, The Motorcycling Marketer | December 14, 2024 | Advertising Wollongong, attention metrics, user engagement strategies | 0 Comments

Imagine this: You're sitting in Sydney's bustling CBD during your lunch break, scrolling through your social media feed. Within 60 seconds, you’ve already skipped past a dozen ads. One caught your eye for a split second, but the rest? Blurred into oblivion. This is...

Retargeting Done Right: Aussie Strategies That Don’t Feel Creepy

by Red, The Motorcycling Marketer | Mar 16, 2024 | Advertising Wollongong, Customer experience wollongong, customer loyalty programs, customer loyalty strategy, customer retention strategy, facebook advertising, Retargeting facebook ads

Boost Sales with Retargeting: Turn Window Shoppers into Buyers! Imagine browsing online for your dream vacation – a luxurious escape to the Whitsunday Islands. You find the perfect resort, picture yourself snorkeling in crystal-clear waters...but then work calls, the...

How Google Ads & Facebook Ads Are Evolving in 2024

by Red, The Motorcycling Marketer | Mar 11, 2024 | facebook advertising, Google Ads, Google or Facebook Ads, social media marketing, social media strategy wollongong

The Digital Ad Wars: How Google & Facebook Are Fighting for Aussie Attention in 2024 Picture yourself strolling through a vibrant market. Stallholders shout, vying for your attention – some with product demos, others with colorful signs. This scene mirrors the...

LinkedIn vs. Facebook: Choosing the Right Platform for Your B2B Business

by Red, The Motorcycling Marketer | Mar 10, 2024 | facebook advertising, LinkedIn Ads, LinkedIn vs Facebook, local social media marketing, marketing consultant Fairy Meadow, Online Advertising Wollongong, social media marketing, social media strategy wollongong, Wollongong marketing consultant

The Battle for B2B Leads: LinkedIn Ads vs. Facebook Ads in the Land Down Under Imagine this: you're at a bustling networking event on the shores of Bondi Beach. Around you, professionals exchange ideas, forge connections, and explore potential partnerships. This...