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Capturing Attention in a Noisy Digital World of Online Ads

by Red/Marketer with a Soul | December 14, 2024 | Advertising Wollongong, attention metrics, user engagement strategies | 0 Comments

Imagine this: You're sitting in Sydney's bustling CBD during your lunch break, scrolling through your social media feed. Within 60 seconds, you’ve already skipped past a dozen ads. One caught your eye for a split second, but the rest? Blurred into oblivion. This is...

How Much Should You Spend in Google Ads?

by Red/Marketer with a Soul | November 27, 2024 | Advertising Wollongong, cost efficient ads, Digital marketing wollongong, direct response marketing, Google Ads, Lead generation, Online Advertising Wollongong | 0 Comments

The Journey from “Just Google It” to Ad Success Imagine a scenario: you’re a business owner in Australia, and you’ve just launched a new product you’re excited about. You’re eager to get the word out but quickly realize traditional advertising methods might not be...

10 Marketing Tips to Thrive in 2025

by Red/Marketer with a Soul | November 23, 2024 | Advertising Wollongong, Authentic Marketing, cost efficient ads, Digital marketing wollongong, direct response marketing, email marketing wollongong, facebook advertising, Google Ads, Lead generation, marketing consultant Fairy Meadow, Non Google marketing Wollongong, Online Advertising Wollongong, Operations & Marketing with AI, SEO Fairy Meadow, SEO Wollongong, UX Wollongong | 0 Comments

Picture this: It’s 2025, and marketing feels more like a chess match than a sprint. AI is rewriting emails, your competitors are experimenting with augmented reality ads, and platforms you’ve never heard of are suddenly generating massive engagement. Welcome to the...

Time, How Important is it to You?

by Red/Marketer with a Soul | Mar 6, 2022 | Time Management

Time management, productivity and goal-setting explained in plain and easy-to-understand language

3 Easy Steps To Get More Customers, Than You Ever Thought Possible!

by Red/Marketer with a Soul | Mar 6, 2022 | Advertising Wollongong, Customer experience wollongong, Digital marketing wollongong, direct response marketing, local seo, niche marketing, word of mouth marketing

Step 1: Select A Narrow Target Market A 100 watt light bulb, like the kind of lightbulb we normally have in our homes, lights up a room. By contrast a 100 watt laser can cut through steel.Same energy, dramatically different result. The difference being how the energy...

Importance of a Customer Retention Strategy

by Red/Marketer with a Soul | Sep 16, 2021 | Customer experience wollongong, customer loyalty programs, customer loyalty strategy, customer retention strategy

Understanding The Metrics Customer retention is critical -- particularly for B2B companies. But unfortunately, building a sound customer retention strategy isn't a high priority for many businesses. While it is important to understand the number of customers that...