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Capturing Attention in a Noisy Digital World of Online Ads

by Red/Marketer with a Soul | December 14, 2024 | Advertising Wollongong, attention metrics, user engagement strategies | 0 Comments

Imagine this: You're sitting in Sydney's bustling CBD during your lunch break, scrolling through your social media feed. Within 60 seconds, you’ve already skipped past a dozen ads. One caught your eye for a split second, but the rest? Blurred into oblivion. This is...

How Much Should You Spend in Google Ads?

by Red/Marketer with a Soul | November 27, 2024 | Advertising Wollongong, cost efficient ads, Digital marketing wollongong, direct response marketing, Google Ads, Lead generation, Online Advertising Wollongong | 0 Comments

The Journey from “Just Google It” to Ad Success Imagine a scenario: you’re a business owner in Australia, and you’ve just launched a new product you’re excited about. You’re eager to get the word out but quickly realize traditional advertising methods might not be...

10 Marketing Tips to Thrive in 2025

by Red/Marketer with a Soul | November 23, 2024 | Advertising Wollongong, Authentic Marketing, cost efficient ads, Digital marketing wollongong, direct response marketing, email marketing wollongong, facebook advertising, Google Ads, Lead generation, marketing consultant Fairy Meadow, Non Google marketing Wollongong, Online Advertising Wollongong, Operations & Marketing with AI, SEO Fairy Meadow, SEO Wollongong, UX Wollongong | 0 Comments

Picture this: It’s 2025, and marketing feels more like a chess match than a sprint. AI is rewriting emails, your competitors are experimenting with augmented reality ads, and platforms you’ve never heard of are suddenly generating massive engagement. Welcome to the...

Free To Use Marketing Software For Your Small Business

by Red/Marketer with a Soul | Mar 20, 2023 | CX Wollongong, Free to use marketing software

On this pageIntroductionEmail Marketing SoftwareSocial Media Marketing SoftwareContent Marketing SoftwareSearch Engine Optimisation (SEO) SoftwareAnalytic and Reporting ToolsAutomated Advertising ToolsCustomer Relationship Management (CRM) SoftwareIntroduction...

How to Use PEST Analysis for Competitive Advantage

by Red/Marketer with a Soul | Mar 16, 2023 | PEST Analysis

Table of ContentsWhat is PEST Analysis?Define Your Objectives.Political FactorsEconomic FactorsSocial FactorsTechnological FactorsAdvantages & DisadvantagesHow to Conduct a PEST AnalysisExamples of PEST AnalysisConclusionWhat is PEST Analysis? PEST analysis is a...

An Introduction to a SWOT Analysis

by Red/Marketer with a Soul | Mar 14, 2023 | SWOT Analysis

Table of ContentsWhat is a SWOT Analysis?How to Prepare for a SWOT AnalysisIdentifying Strengths and WeaknessesIdentifying Opportunities and ThreatsAnalysing the Results of a SWOT AnalysisDeveloping Strategies Based on a SWOT AnalysisImplementing the...