Taking Your Small Business to the Next Level Doesn’t Have to Be Complicated. Discover Our Supportive Approach to Business Growth Plans.
As a small business owner, you’re driven by passion and a vision for the future. But finding the time and clarity to map out a clear path for sustainable growth can be a real challenge when you’re managing the day-to-day.
At YBR Marketing, we believe that growing your business shouldn’t feel like a solo mission. Our Business Growth Plans are more than just documents; they are collaborative roadmaps we build with you. We’re here to be your local sounding board, your strategic partner, and your dedicated support system, helping you turn your ambitions into achievable milestones.
Together, We’ll Uncover Your Best Path to Growth: Our plans aren’t off-the-shelf. We sit down with you to truly understand your unique business, your specific goals (big or small!), and the challenges you’re facing. Then, we co-create a clear, actionable plan that focuses on what matters most for your success.
What You Get with a YBR Growth Partnership
- Clarity and Direction: No more guessing. We’ll help you define clear objectives and the steps to reach them.
- A Plan That Fits Your Business: Tailored strategies that make sense for your budget and resources in the local market.
- Ongoing Support from a Local Mate: We don’t just hand you a plan and walk away. We’re here to support you in implementing it and adjusting as needed.
- Focus on Sustainable, Profitable Growth: Our aim is to help you build a stronger, more resilient business for the long term.
Business Kickstarter Plan
Perfect for: Startups and businesses in their early stages looking for a solid foundation for growth.
What You Get:
- Strategic Business Assessment: We’ll dive deep into your current business model, target market, and competitive landscape to identify opportunities and challenges.
- Actionable Business Road Map: A clear, step-by-step plan outlining the specific actions you need to take to achieve your short-term and long-term goals, eliminating guesswork and keeping you focused.
- Targeted Marketing Foundation: We’ll help you define your ideal customer and develop a basic marketing strategy to start attracting and converting them.
- Monthly Coaching & Support: Regular check-ins with your dedicated business coach to track progress, address challenges, and keep you accountable.
Your Benefits:
- Gain clarity and direction for your business.
- Develop a solid foundation for sustainable growth.
- Start attracting your ideal customers.
- Get expert guidance and support every step of the way.
Business Accelerator Plan
Perfect for: Established businesses ready to accelerate growth and expand their market reach.
What You Get:
- Everything in the Kickstarter Plan, PLUS;
- Comprehensive Marketing Plan: A detailed, multi-channel marketing plan designed to significantly increase your brand visibility, generate qualified leads, and drive sales.
- Sales Process Optimization: We’ll analyze and refine your sales process to improve conversion rates and maximize revenue.
- Quarterly Performance Reviews: In-depth reviews of your progress, allowing us to adapt and optimize your strategy for maximum impact.
Your Benefits:
- Experience significant growth in leads and sales.
- Expand your market reach and brand awareness.
- Optimize your sales process for higher conversion rates.
- Gain a competitive edge in your industry.
Your Local Growth Partner: Why Local Businesses Trust Us
We’re Fellow Small Business Enthusiasts: We live and breathe the local business scene right here in the Illawarra. We understand your market, your customers, and your challenges because we experience them too.
- A True Partnership Approach: We see ourselves as an extension of your team. Your goals become our goals, and we’re invested in your journey every step of the way.
- No Jargon, Just Clear Guidance: We speak your language. We’ll explain everything in a way that’s easy to understand, empowering you to make informed decisions.
- Flexible & Adaptable, Like Your Business: We know things change. Our partnership is built to be responsive to your evolving needs and market shifts.
Business Kickstarter Plan
- Design Ensemble
- SEO Kit
- Marketing Automation
- CRM Email auto-responder setup
- Analytics Bundle
- Social Media Kit
- Unlimited 24/7 support (12 Months)
- NEED eCOMMERCE? Starting from just $599 extra!
- Also you get access to our library of professional grade digital marketing SOP’s
Business Accelerator Plan
- Design Ensemble (see pack features below)
- Social Media Kit (see pack features below)
- SEO Kit (see pack features below)
- Marketing Automation
- CRM SMS and Email auto-responder setup and integration
- Analytics Bundle (see pack features below)
- Site navigation tutorials
- Unlimited 24/7 support FOREVER!
- NEED eCOMMERCE? Starting from just $599 extra!
Feeling like your business has more potential but not quite sure how to unlock it? That’s a common feeling for many passionate small business owners, and it’s exactly where we love to help. Think of our Business Growth Plans not as a rigid document, but as a friendly, collaborative process. We’ll sit down with you, grab a coffee (our shout!), and really listen to your dreams and your worries. Together, we’ll craft a clear, simple roadmap that fits your unique business and your budget, helping you move forward with confidence and a local partner cheering you on
Ready to Explore How Your Business Can Grow? Let’s Have a No-Pressure Chat About Your Vision
“Features Breakdown”
“These plans can mix ‘n’ match, to suit your budget”
Design Ensemble
Your brand, which these days should include a professionally designed website and logo, is your visual identity communicating to potential customers. Along with a style guide and brand colours that are your corporate identity, it’s something that many companies can’t say they have. We’ve made it a standard practice to provide you with these features in a branding and design package that matches your small business personality with your big business goals.
Your Business Branding & Design Packages will include these assets:
- New professionally designed website design (up to 5 pages) or rebrand/refurbish existing site.
- 12 Months FREE Hosting and Domain Name Registration + SSL Certification – Business Kickstarter Plan
- 24 Months FREE Hosting and Domain Name Registration + SSL Certification – Business Accelerator Plan
- Professional logo design
- Brand Colours
- Business Style Guide
- Business cards (250 or 500)
To help avoid any future headaches when it comes to not knowing what colour codes your logo is made up of, or what file the printing or shirt people want, we supply a comprehensive guide to your business brand, in a neat easy-to-understand bundle. All great brands need a style guide, trust us!
Social Media Kit
Getting on social media is almost as important having a website nowadays.
If we design your site for you or not, we set up 2 social media accounts (Business Kickstarter Plan) or 5 (Business Accelerator Plan) and link them up. On top of that, there’s also a business level access, (Accelerator Plan only) to social media that a lot of people don’t know about. It comes with way more functions and integration.
It sets the foundations for interest-based targeting and social media advertising, retargeting website visitors on their feeds and a lot of other cool stuff based on what the social media networks know about you. We also setup a free forever social media auto-scheduler (2 platforms of choice Business Kickstarter Plan or Business Accelerator Plan) we usually recommend facebook and Linkedin, but you have the choice of Youtube, Pinterest, Twitter, Instagram) to save you time and money.
Business Accelerator Plan customers will also have social media marketing setup which means, along with your business account, we create ad accounts and link them to your social media pages, so they are ready when you are to flick the campaign switch..
Access to our library of Digital Marketing SOPs + templates (Business Accelerator Plan & Business Kickstarter Plan)
N.B. If you don’t plan to have a website at this stage, we are always able to setup and integrate capture forms to build your business database remotely.
SEO Set
Search Engine Optimisation is a strategic method of organically increasing your overall ranking for your web pages or content in Google’s or Bing search results. Ranking No 1 doesn’t happen overnight, but there are many tactics you can do when you’re setting up, that will help speed up your process.
Your “SEO Set” will include the first month of SEO, + 3 months if Business Accelerator Plan)
We submit all versions of your website to Google for indexing and ensure you’re error free. All that means is “super optimisation”.
- Free 30 minute consultation
- Competitior Analysis
- SWOT Analysis – Accelerator
- Website Onpage optimisation
- Onpage and offpage optimisation (social media platforms and posted content) – Accelerator
- Optimise for 15 Keywords Kickstarter
- Unlimited Keywords – Accelerator
- Social Media Optimisation (SMO)
- GMB (Google My Business) Account setup
- Business Directory Listings (Citations): 1x – (Kickstarter) 2x – (Accelerator)
- Classifieds Listings (Citations): 1x – (Kickstarter) 2x – (Accelerator)
- Backlink Strategy (linking to authority 5 sites with DA score over 20.
- Performance Reports
- Access to our library of SEO SOPs and Templates (Accelerator + Kickstarter)
Analytics Bundle
Tracking your website visitors and measuring their behaviour is like having a crystal ball for your startup business. We can tell where they’ve come from, what they do and where they leave. Small business and large companies must rely on this data to make website updates or changes to their marketing strategy.
Your Business Pro Package includes integration with:
- Bing
- Social Media tracking, ie Search Console and GA 4, facebook, linkedin etc.
- As well as a complimentary 3-month performance report to show you how your site has performed over the last quarter.
- Access to our extensive library of Analytics SOPs + Templates
The Business Plus packages include integration with:
- Google Analytics G4
- Your social media accounts
- Access to our library of Analytics SOPs + templates
You simply can’t track the performance of any digital marketing strategy without them.
Marketing Automation
The value to business in automating lead generation is huge. The average time it takes to collect and systemise contact information, store leads, and manage them is a drain on resources as well as counterintuitive in today’s digital landscape.
Marketing automation provides the ability to make positive changes by streamlining processes, improving efficiency and driving real return on investment for your organization.
By driving traffic to your sales pipeline through platforms such as Google Ads, Facebook, LinkedIn & Instagram, and into our 5 Step Automated Marketing Process (utilising “free to use” software services) consisting of workflow integrations, SMS, Email CRM’s, Forms such as (Jotform) will build a loyal following fast to re-target to new and existing customers.
Accelerator Version:
- “Freemium” (free forever) account setup (email+ SMS+ automation workflow)
- Content creation for re-targeting
- Automated “welcome” response
- 6 months of weekly email and sms blasts
- Capture form creation and responder integration optimisation + Website and social media integrations
- Access to our library of Digital Marketing SOPs + templates.
Kickstarter Version:
- “Freemium” (free forever) account setup (email+ capture form)
- Limited content creation
- Basic Automated “welcome” response.
- Basic Capture form creation
- Access to our library of Digital Marketing SOPs + templates.